- Respect for human rights in all areas of our business activities
- Respect the rights, dignity and motivation of our employees and our business partners
- Compliance with ethical, legal and moral principles in all of our business dealings and actions
- Comprehensive commitment to the customer
- Responsibility to our employees and our partners
- Responsibility for our supply chain
- Support the local cultural identity in the context of internationalisation of the company
- Management culture characterised by a human approach
- Learning-oriented and mistake-tolerant corporate culture that is aimed at continuous improvements
- Culture of innovation that creates new products and processes to benefit our customers and the evolutionary continuity of our company
- Professionalism that is reflected in all of the company’s actions
